mardi 2 avril 2019

Event Promotion And Live Event Production Company

By Sarah Reed


Producing events and concerts is often a big job. For, there are a number of areas which need to be covered before a show can go live. While this used to be the job of a single individual, a live event production company can now take care of all, or part of these necessities.

Whether producing a theatrical show, large concert, live band, ballet, modern dance or operatic performance, there are a lot that goes into creating a successful event. For example, most events require costuming and make-up communications, sound, packaging, transport, special effects, staging and other work. Whether self promoting an event or hiring a production company, a lot of work goes into promoting and producing a successful event.

Live events have long held a history of sound amplification and when it comes to concerts, a shorter history of visual presentations. Visual presentations include the many light shows which accompany concerts and laser light shows. While this technology and technique began in the film industry, it is now part of most live performances whether on a large or smaller scale.

Sound reinforcement has been around for quite some time. A professional sound reinforcement system is a professional audio system. The first system to be developed in this regard was in 1927 for a movie theater when the first talking film, the Jazz Singer was originally released. After which, the first outdoor public address system became first large-scale sound system in history.

Later, Bill Graham assisted the Fillmore Auditorium in San Francisco with a quick interchangeable speaker system so that stage changes could take place more easily. After which, Bill founded FM Productions, a local San Francisco production company promoting local bands such as the Tubes and Grateful Dead, many of which became famous recording and touring acts over the years.

Bands in the area became embroiled in a major debate over sound systems in 1976 with regards to whether horns or speaker arrays were a better option. Eventually, most bands began bringing sound systems along with musical equipment to avoid such debates in the future. One of the most impressive of these band created systems was that of the Wall created by Mickey Hart and Bill Graham.

The production business has changed a great deal since that time. For, basic standards now define a number of policies and procedures which most current production companies agree are the best in the business. Whereas, independent productions companies often work directly with musicians to create a scene akin to that of promoter Bill Graham.

Bill Graham promoted hundreds of events from the 1960s until 1991 when he passed in a helicopter crash. As a child, Graham escaped Nazi Germany on July 4, 1939 when he was sent to France. After which, the young boy was sent to Bronx, New York to join a foster family.

Graham graduated from high school, then went to college to obtain a degree in business. Later, in the early 1960s, Bill moved to San Francisco. Bill's career in promoting live events began as manager for the San Francisco Mime Troupe, a politically inspired group of comedians. After which, Graham began promoting a number of events and large concerts, a career that has inspired many still working in the field today.




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